Santa Monica Acura

How do we do it?

• Treating every customer as we would our best friend.
• We practice teamwork and treat each other with the same respect we afford our family and best friends.
• Extending genuine courteous care towards our customers to ensure their return, is our highest mission.
• We greet every customer with a smile, speaking to them in a warm and friendly manner. We use their names as often as possible, using appropriate vocabulary while avoiding slang and automobile industry jargon.
• We thank our customers for their business and bid them a fond farewell. We aim to make the last impression of the dealership warm and positive.
• We strive to anticipate the customer's needs and be flexible in responding to them. We practice proactive customer service. We are empowered and entrusted to handle customer needs and problems to the best of our ability, seeking assistance if needed. We think of creative ways to say "YES". We want to "wow" all of our customers.
• We are knowledgeable about our jobs, our products and our services. We take advantage of all training courses required for our positions.
• We take responsibility to learn and honor our customers' preferences so we can personalize their service.
• We always recognize repeat customers.
• We take pride in our facilities, maintaining a clean and uncluttered environment and report any and all defects in the dealership.
• We dress professionally, following uniform and appearance standards with respect for others.
• We share ideas, suggestions and energies to continuously improve sales and service, customer satisfaction and team morale.